We are EXXE DIJITAL TEKNOLOJI ANONIM SIRKETI (Ruma AI, we, us, the Services). Safeguarding your privacy is integral to our mission. This policy applies to everyone who interacts with our app, including visitors, registered users, and anyone else who accesses our services (referred to collectively as "Users"). Under the General Data Protection Regulation (GDPR), EXXE DIJITAL TEKNOLOJI ANONIM SIRKETI acts as the data controller for the information we collect, unless specified otherwise in this document.
This Privacy Policy outlines how we handle the information you share with us when using our Ruma AI services. It covers the collection, processing, storage, and sharing of your data, as well as the rights and choices you have over your personal information. In addition, this Privacy Policy outlines what security measures we take to safeguard your information and how to contact us if you have any queries or complaints about the contents of this Privacy Policy.
This Privacy Policy must be read in conjunction with the Terms of Service (the "Terms") which can be found at https://ruma.design/terms-and-conditions. Together, they form a legally binding agreement between you and EXXE DIJITAL TEKNOLOJI ANONIM SIRKETI, so please read them carefully. By continuing to use our services, you confirm that you have carefully reviewed this policy, understand its contents, and agree to the terms described herein. If you do not agree with any part of this policy, we kindly ask that you refrain from using our services.
| Data We Collect | Why We Collect Them |
|---|---|
| Device and usage information (language preferences, browser type, operating system, device ID). | To maintain app security, optimize performance, enhance user experience and conduct internal analytics. Rest assured, this information can never reveal your specific identity. |
| Performance data and crash analytics. | To identify and resolve technical issues, improve app reliability, and ensure smooth operation. |
| Advertising ID or similar identifiers. | To deliver personalized ads and measure ad performance (if applicable). |
| App interactions (for example, the number of times they visit a page or sections they tap on). | To provide and personalize our services, and upgrade the app. |
| Data We Collect | Why We Collect Them |
|---|---|
| Data that directly or indirectly identifies you (device ID, technical info). | To provide and personalize our services, ensure account security, and comply with legal obligations. |
| Account information (user ID, email address, login credentials). | To create and manage your account, authenticate your identity, and enable access to our services. |
| Content you upload | To enable you to use app features, store your content, and improve user experience. |
| Personal information you input (tracking data). | To provide personalized services, manage your data, and fulfill your explicit requests. |
For Ruma AI: Since background file upload is supported, files will continue to be uploaded even after the user exits the application, and the upload data will be collected during this process. Users can manually delete the file once the upload is complete.
For Ruma AI Features: PLEASE NOTE that if you use our AI features, the image files you upload may be used for AI processing. All such content is processed through de-identification and anonymization techniques to ensure it cannot be linked back to you or any specific individual, thereby safeguarding your personal privacy.
| Data We Collect | Why We Collect Them |
|---|---|
| Marketing and lead data (search results, sponsored links). | To improve marketing efforts, deliver targeted content, and analyze campaign effectiveness. |
| Data provided by other users. | To facilitate invitations, enable social interactions, and ensure legal rights to share data. |
| Analytics information (cookies, web beacons, log files). | To track user behavior, analyze app usage, and improve services through third-party tools (e.g., Google). |
We gather information from the mobile devices you use to access our Services, including data generated by these devices, based on the permissions you authorize. To enable our Services functionality, the service requires access to your device's media library and microphone for content processing. These permissions are strictly limited to delivering the specified features and can be modified or revoked at any time through your device settings:
For Ruma AI:
Your Design Data is rendered in memory as Base64 and then cleared immediately afterwards. All Personal Information is stored on your device. When you use our apps, we collect the information that you provide us directly: Architectural Designs. We may collect the architectural designs that you create with our application, including empty rooms, furnished rooms, or exterior designs. Please note, you won’t be able to upload content from your camera roll unless we can access your device’s camera. To erase this data, simply delete the app; this action is irreversible. In order to enhance our services and AI models, we may occasionally retain anonymized data, without any links to your identity, as a necessary part of our service delivery.Should you decide to remove the app and any photos generated by it, you can do so by deleting the app. Please be aware that all deletion actions are permanent and cannot be undone once confirmed. Your account or specific models, all associated information will be permanently purged from our system, ensuring your complete data removal.
Beyond the purposes above, we process data to:
We use the information you provide and data processed automatically to deliver the Services you request, ensuring seamless functionality and access to all features of our app.
Automatically collected data helps us analyze user behavior, identify trends, detect technical issues, and enhance the overall performance, security, and reliability of our app.
We use your information to stay in touch with you, whether through newsletters, marketing communications, or responses to your inquiries. This includes sending updates about our policies, terms, and app features, as well as gathering your feedback to improve your experience.
Your information allows us to streamline your experience by remembering your preferences and login details, so you don't have to re-enter them every time you use our services.
We may process your information to comply with applicable laws, regulations, legal processes, or governmental requests. This includes responding to subpoenas, court orders, or other legal obligations, as well as protecting our rights, privacy, safety, or property, and that of our users or the public.
We do not share personally identifiable information (PII) with third parties without your explicit consent. However, Exxe Dijital may allow third-party companies to collect non-personally identifiable information (non-PII) from users. These third parties may use technologies such as cookies, pixels, or similar tools to gather data, including hashed information, clickstream data, browser type, timestamps, and ad interaction details (e.g., ads clicked or viewed). This information is used to deliver targeted advertisements about products and services that may align with your interests. If you no longer wish to participate in these practices, you have the option to uninstall the Ruma AI application at any time.
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The specific retention period depends on the nature of the data and the purpose for which it is processed.
You have the right to request the deletion of your personal information at any time. Upon receiving a valid request, we will delete your data unless we are required to retain it for legal, regulatory, or operational reasons. To submit a deletion request, please contact us at [email protected]
We prioritize the security of your personal information and have implemented robust measures to protect it from unauthorized access, alteration, disclosure, or destruction. Our security practices include:
While we take every reasonable step to protect your data, no system is entirely immune to risks. We encourage you to take proactive measures, such as using strong passwords and keeping your login credentials confidential, to further safeguard your information.
By using our services, you acknowledge that data security is a shared responsibility, and we are committed to working with you to maintain a secure environment.
Our services are not intended for individuals under the age of 13, and we do not intentionally collect personal data from children. If we become aware that a child under 13 has provided us with personal information, we will take appropriate steps to delete it in compliance with applicable laws, including the Children's Online Privacy Protection Act (COPPA).
For residents of the European Economic Area, the minimum age to use our services is 16, unless parental consent is provided as required by local regulations. If you believe that a child has submitted personal data to us, please contact us at [email protected] We encourage parents and legal guardians to monitor their children's online activities and take an active role in enforcing this policy.
Our services operate globally, and your personal data may be transferred to, processed, and stored at our company's operating offices and any other locations where the parties involved in data processing are based. These locations may have data protection laws that differ from those in your jurisdiction. By using our services and submitting your personal information, you acknowledge and consent to such transfers, including to jurisdictions that may not provide the same level of data protection as your home country.
We take appropriate measures to ensure that your data remains protected in accordance with this Privacy Policy and applicable laws. When transferring personal data outside the European Economic Area (EEA), Switzerland, or the UK, we rely on legally recognized transfer mechanisms, such as the European Commission's adequacy decisions or Standard Contractual Clauses (SCCs), along with the UK Data Transfer Addendum where applicable.
Depending on your location and applicable data protection laws, you may have the following rights regarding your personal data:
If you are located in the European Economic Area (EEA), Switzerland, or the UK, you have additional rights under the GDPR / UK GDPR, including:
If you are a resident of California, you have additional rights under the CCPA, including:
Our services may include links to third-party websites or services that are not operated by us. We do not control or assume responsibility for the content, privacy policies, or practices of any third-party websites, applications, or services. Any interactions with such third parties, including the provision of your personal information, are solely at your own risk.
We strongly recommend that you review the privacy policies of any third-party websites you visit, as their data handling practices may differ from ours. For your convenience, we have provided links to the privacy policies of certain third-party websites in Appendix A and Appendix B.
We may update this Privacy Policy periodically to reflect changes in laws, our data practices, or our services. If we make significant changes, we will provide notice in accordance with legal requirements, which may include posting a prominent notice on our services or contacting you through available communication channels.
We encourage you to review this Privacy Policy regularly. Your continued use of our services after any updates confirms your acceptance of the revised Policy.
We may share cookie data with third-party advertisers to deliver relevant ads, and these partners use non-identifiable data for targeted campaigns. However, we are not responsible for the privacy practices or content of third-party services. For more information on their services and privacy options, including opt-out choices, please refer to their respective policies.
To enhance the quality of our AI-generated services, we may share certain information (content that users upload to use AI features) with the following third-party service providers. For more details on their services and privacy options, please refer to their respective websites and privacy policies.
AI Data Processing Restrictions: Any text, images, or other content you submit through our services is processed in real-time to generate your requested output. These inputs are never retained, analyzed, or repurposed for machine learning or AI training purposes — not by us, and not by any of our third-party AI providers. This commitment extends across all our integrated AI systems and partners, with regular audits to verify compliance.
Data Retention: Data retention is handled by AI providers and is governed by their respective privacy policies. We recommend reviewing their policies for specific details.
| Service | Provider | Purpose | Privacy Policy |
|---|---|---|---|
| ChatGPT | OpenAI, L.L.C. | Image generation and chat support | https://openai.com/policies/privacy |
| Grok | X.AI Corporation | Image generation | https://x.ai/legal/privacy-policy |
| Gemini | Google LLC | Image generation | https://support.google.com/gemini |
| HomeDesignsAI | FUTURE TECH FLOW SRL | Image generation | https://homedesigns.ai/privacy-policy |
| Flux | Black Forest Labs | Image generation | https://blackforestlabs.ai/privacy-policy/ |
If you have any questions about this Privacy Policy, please contact us. Any personally identifiable information provided will be used solely for responding to your inquiry.
This privacy policy was effective as of 2026-02-25